Delta Scorer
Detects what has changed in an account's signal profile since the last sales touch and quantifies urgency.
What it is
"Checking back in" fails because reps have nothing specific to say. This agent answers the question every rep needs before re-engaging: what exactly has changed at this account since the last touch, and how urgent is it?
How it works
The agent stores a snapshot of each account's signal state at every sales touch. When re-engagement is triggered, it retrieves the historical snapshot and runs a diff against the current state. Changes are categorized as new signals added, signals expired, or category shifts. Output is a structured delta record with a headline change statement, a list of specific signal changes with timestamps, and an urgency score derived from the magnitude and recency of the delta.
How it fits into the pipeline
Operates in the monitoring layer and feeds two downstream agents. The Reactivation Message Builder uses the delta record to craft re-engagement messages. The Follow-Up Intelligence Agent uses the urgency score to determine optimal re-engagement timing.